Snooth, the world’s largest wine review site, has launched the GrapeVine. The first of Snooth’s social recommendation features, the GrapeVine connects users more directly with their network of friends on Snooth, enabling them to see wines that friends have rated, exchange messages, and get the latest updates on friends’ activities and related developments.

The GrapeVine is a key element of a user’s personalized homepage – making it simple to stay updated on which wines your friends are drinking as well as facilitating online shopping by offering ideas and recommendations from users’ own personal networks. The GrapeVine also allows for the filtering of results, so that preferred features, like messages from friends or updates on wines recently rated in a user’s network, receive greater focus.

“The Snooth GrapeVine is a key tool for wine lovers that allows for the sharing of opinions and recommendations from users’ most trusted sources – their personal network. This really makes the process of shopping online for wine much more enjoyable and intimate,” says Founder Philip James.

Snooth is a social shopping experience that is simplifying how people select and purchase their favorite wines. It is the world’s most comprehensive wine database, featuring almost 2 million reviews for over 300,000 wines. It offers both casual and aspiring wine drinkers personalized wine recommendations, ratings & reviews, as well as a wine information search tool that connects users to the websites of over 1,000 merchants and wineries and critics.

Snooth is still in beta release. In advance of its full launch, Snooth will no doubt continue to add features over the coming months, so look for more news here on AltSearchEngines.

Do you have a question about wines or Snooth?  Well, I sure do.  Can you shop for Absente brand Absinthe on Snooth?  (Yes!)  Well, if you have a remark, please leave a comment for Philip James!

This entry was posted on Friday, September 28th, 2007 at 6:43 pm and is filed under Updates. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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