Microsoft To Acquire Ciao For $486 Million
Or, “If you can’t beat’em, buy’em!”
An excerpt from today’s InformationWeek:
Ciao’s Web sites let users search for and buy a wide range of tech products while comparing prices from numerous online retailers. It operates sites in seven major European countries and languages. Ciao also recently launched Ciao.com, a beta site aimed at the U.S. market.
Ciao users can rate products, provide feedback and create lists of their favorite gadgets and appliances. Microsoft officials said the sites would be integrated into its Live Search portal in Europe, where Ciao is most popular.
